Building ForIT's Website: Our First AI-Assisted Development Project

When we started ForIT, we needed to practice what we preach. If we were going to help aviation companies modernize their technology using AI-assisted development, we had to prove it worked on our own website first.

The Client: ForIT LLC

Founded in 2024, ForIT provides fractional CTO and managed IT services exclusively to the aviation industry. We serve charter operators, scheduled carriers, and aviation service companies across North America.

Service Lines

Service	Description
Fractional CTO Services	Strategic technology leadership for aviation companies
Managed IT Services	Complete technology operations and vendor management
Digital Transformation	Website development, system integration, and modernization
Aviation IT Consulting	Technology strategy and implementation for aviation

Currently serving Pivot Airlines, Connect Airlines, and WM Aviation as Fractional CTO.

The Challenge

As a startup, we faced the classic challenge: we needed a professional website that showcased our aviation expertise, but we didn't have months to build it or budget for a traditional agency.

Requirements

Aviation Credibility - Professional image for charter operators and airlines
Service Showcase - Clearly communicate our fractional CTO offering
Fast Development - Launch quickly to start winning clients
Easy Updates - Make changes as our services evolved
SEO Performance - Rank for aviation IT and fractional CTO keywords
Modern Design - Stand out from traditional IT providers

The Experiment Could we use AI-assisted development (Claude Code) to build a professional, conversion-focused website in a fraction of the traditional time?

Our Solution

We built our own website using the same modern approach we now offer to aviation clients - proving that AI-assisted development delivers professional results quickly.

Modern Development Approach: Claude Code

This was our first project using Claude Code for AI-assisted development. We wanted to validate the approach before offering it to aviation clients.

Rapid Content Generation

Generated all service descriptions and value propositions
Created aviation-specific SEO content
Developed case study frameworks
Produced landing page copy optimized for conversion
Built significantly more content than traditional development in the same timeframe

Agile Development & Iteration

Made real-time adjustments as we refined our messaging
Quickly tested different value propositions with prospects
Implemented new sections based on early customer feedback
Continuously optimized based on analytics
Adapted the site as our service offerings evolved

Speed Advantage From concept to launch: 3 weeks instead of the typical 3+ months for a traditional agency build.

Technology Stack

Frontend

Next.js 14 with App Router for optimal performance
TypeScript for type-safe, maintainable code
Tailwind CSS for responsive, professional design
Modern glassmorphism effects for visual appeal

Hosting & Infrastructure

Azure Static Web Apps for global CDN delivery
GitHub Actions for automated deployments
SSL/TLS security by default
99.9% uptime guarantee

Performance Optimization

Image optimization with Next.js Image component
Static site generation for instant page loads
Edge caching for sub-second response times
Lighthouse score: 95+ across all pages

Development Tools

Claude Code for AI-assisted development and content generation
Git-based version control for easy rollbacks
Markdown-based blog system
Automated deployments

Key Features Delivered

1. Aviation-Focused Messaging

Clear positioning for aviation decision-makers:

Fractional CTO services explanation
Aviation industry expertise showcase
Client logos (Pivot, Connect, WM Aviation)
Service differentiation from generic MSPs

2. Conversion Optimization

Strategically designed to generate leads:

Clear calls-to-action throughout
Microsoft Bookings integration for consultations
Contact forms optimized for mobile
Phone/text accessibility
Service-specific inquiry paths

3. Case Study Showcase

Professional case studies demonstrating results:

Pivot Airlines website project
WM Aviation digital transformation
Real metrics and client testimonials
Technical details showing expertise

4. Blog Platform

Thought leadership and SEO:

Markdown-based content management
Fast loading times
SEO-optimized structure
Easy content updates

5. Mobile-First Design

Built for executives on the go:

Responsive across all devices
Touch-optimized navigation
Fast loading on cellular
One-tap calling and scheduling

Results & Impact

Performance Metrics

Speed & Technical Excellence

Metric	Result	Grade
Page Load Time	< 1.2 seconds	⚡ Excellent
First Contentful Paint	< 0.7 seconds	⚡ Excellent
Lighthouse Performance	95/100	🟢 A Grade
Mobile Speed Score	94/100	🟢 A Grade

SEO & Visibility

✅ All pages indexed within 24 hours
✅ Ranking for "fractional CTO aviation" keywords
✅ Mobile-friendly test: Pass
✅ Core Web Vitals: All green

Business Impact

Since launching the website:

Client Acquisition

✅ Won 3 major clients - Pivot Airlines, Connect Airlines, WM Aviation
✅ Fractional CTO credibility - Professional presence for enterprise sales
✅ Inbound inquiries - Qualified leads from SEO traffic

Operational Efficiency

✅ Easy updates - Make changes in minutes, not days
✅ No agency dependency - Control our own messaging
✅ Marketing platform - Foundation for content marketing

Proof of Concept

✅ Validated AI approach - Now confidently offer to clients
✅ 3 weeks vs 3+ months - Proven speed advantage
✅ Real-world testing - Battle-tested on our own business

The ForIT Approach

This project validated our methodology for aviation website development:

Industry Understanding

We built this site with aviation decision-makers in mind - speaking their language, understanding their pain points, and positioning services appropriately.

Modern Technology

Fast, secure, and scalable using enterprise-grade tech stack that we now deploy for aviation clients.

AI-Assisted Development

Claude Code enabled rapid content generation and iteration while maintaining quality and aviation industry expertise.

Conversion Optimization

Every element designed to guide aviation prospects toward scheduling a consultation or contacting our team.

Ongoing Evolution

Launch was just the beginning - we continuously optimize based on client feedback and analytics.

Lessons Learned

What Worked Well

AI Content Generation: Claude Code dramatically accelerated content creation while maintaining aviation industry accuracy and professionalism.

Rapid Iteration: Ability to test different messaging and make changes in hours instead of weeks was crucial for a startup.

Modern Stack: Next.js + Azure gave us enterprise performance without enterprise complexity or cost.

Conversion Focus: Clear calls-to-action and Microsoft Bookings integration drove qualified consultations from day one.

What We'd Do Differently

Earlier Launch: We could have launched even faster with an MVP approach, then iterated based on real user feedback.

More Case Studies: Building the case study template earlier would have helped with client credibility sooner.

Analytics Setup: Would implement more detailed conversion tracking from day one.

Your Aviation Website

Whether you're a charter operator, scheduled carrier, FBO, or aviation services company, we can build your professional digital presence using the same proven approach.

We specialize in:

Custom aviation websites and web applications
AI-assisted rapid development
Mobile-responsive design
Fast, secure hosting on Azure
SEO optimization for aviation keywords
Lead generation and conversion optimization

Ready to Modernize Your Website?

Let's discuss how ForIT can build or modernize your aviation website using AI-assisted development:

Schedule a free consultation or call us at +1 888 834 9448.

This website was built by ForIT using Claude Code for AI-assisted development, proving the approach we now offer to aviation companies. See it live at forit.io.